How Jacquemus Stands Out from the Luxury Crowds on Avenue Montaigne
One of the constant challenges luxury brands face is balancing the creation of desirability with…
Continue Reading04/08
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04/08
Maximising Customer Loyalty on a Budget: Three Proven Strategies
“I don’t have a big budget to reward my best clients.” This is a common…
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12/05
Building a thriving career in the luxury industry.
𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗔 𝗧𝗵𝗿𝗶𝘃𝗶𝗻𝗴 𝗖𝗮𝗿𝗲𝗲𝗿 𝗜𝗻 𝗧𝗵𝗲 𝗟𝘂𝘅𝘂𝗿𝘆 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆– How Are You Growing Your “Mountain of…
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09/02
What is Customer Lifetime Value (CLV)?
Elevate your business strategy by harnessing the potential of Customer Lifetime Value (CLV). Learn to…
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08/02
How to Diagnose Your Company’s Rentention Health Score.
Discover if your business is truly thriving with a +20% YoY growth. Dive into key…
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07/02
How to Leap from One-Time Shoppers to Returning Customers
Learn how luxury businesses can enhance customer retention rates. Discover five effective strategies, from personalized…
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06/02
Is Your Business Maximising the Top 20% & 1% Customer Impact?
Unlock the revenue potential of VIP customers in luxury business. Learn how effective customer retention…
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05/02
A Customer-Centric Way of Segmentation
Explore innovative segmentation strategies for luxury brands based on customer motivations. From status seekers to…
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01/02
10 Tips to Thrive in 2024: Prioritize Human Interaction Over AI
Amid 2024's challenges, luxury businesses must refocus on core values. Explore strategies for investing in…
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06/12
What Went Wrong with Farfetch from a Customer Loyalty Perspective.
Formerly a senior leader at Farfetch, I reflect on the tumultuous journey of the fashion…
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